The Axiom project by Amar Vaya is a branding exercise designed to introduce ‘beauty’ to the implications of Audi’s tradition. The key is to find a way in which the two can be used together to promote the beauty of today’s world. A study into balancing  visual energy, proportion, surface tension and aesthetic emotion. 

Tweet about this on TwitterShare on FacebookPin on PinterestShare on Google+Share on StumbleUponShare on TumblrShare on RedditDigg thisShare on LinkedInEmail this to someone