Design student Niels Datema of the Design Academy Eindhoven created a collection of “bread spoons”, a set of containers that are made specifically for measuring bread making ingredients. Each vessel is designed precisely to handle the proper amount of water, flour, oil, sugar and yeast needed for a loaf. The white ceramic bowls are attached to wooden handles clearly labeled with the corresponding ingredient, making it failure-proof for users to bake up a batch of home-made bread without the headache of figuring out proportions. http://jeremycherfas.net/wp/ Jeremy Utterly pointless. Reliable breadmaking requires measurements by weight, not volume, no matter how pretty the volume measures.