On is a running shoe brand founded by World Duathlon Champion and Ironman Winner Olivier Bernhard and his friends David Allemann and Caspar Coppetti. The young company launched in 2010. Since then, their active designs have won awards and been worn while setting World Championship records. The company is growing, and so is their range of shoes. Their Cloudster is made for fun runs, Cloudracer for competitive running, Clourdrunner for extra padding, and OnCloud for exceptional lightness. All of the designs are engineered in Switzerland with patented CloudTec® cushioning. This technology helps running stay enjoyable and safe by softening and gently shifting each step to the forefoot, where the material is firm enough to support a strong  push-off. An innovation in performance design, CloudTec® allows the individual to run however feels comfortable.